When Fake News Strikes
What can you do when fake news strikes you?
We just read Fake news just got real. This is Huffington Post Blogger John P.
David’s first sentence in a piece he wrote about the damage fake news can do to
one’s reputation. Unfortunately, we’ve all
seen for ourselves during the 2016 Presidential Election and beyond just how
detrimental it can be.
Misleading articles about political
candidates and their alien children aside, are going to be here for at least a
while longer… Yes, we’re dismayed, too. But we think we need to focus upon how
to respond to this new wave of ‘so-called’ media that has struck us.
Are You Prepared?
David offers some useful advice about
how to protect yourself, your news, and your services from the fake news
fallout that has been seeping into both traditional and online media outlets.
Monitor where you ‘show’ up in the
media. Consistent
monitoring will help you discover where/how you are showing up. Knowing where
you appear is important information as it can help you develop a strategy to
address what shows up.
Develop Your Options. Respond? You’ll need to decide whether or not it would be effective
for you to respond directly or to wait out the fake news. If you determine the untrue message is
damaging your reputation, do you reach out to your sources? Know what your
options are so that you can best handle the situation.
We suspect fake news is going to continue
to gather attention. There is much to learn about this new and disturbing
aspect of media. To learn more, read David’s complete article. Click here for
details before you find yourself having to fend off fake news.
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